ISO 9000 Is

question 71

Multiple Choice

ISO 9000 is

• A) An award for quality given annually by the U.S. Government
• B) An approach to quality management that was developed in Japan by Deming
• C) A set of international quality standards and a certification process for companies
• D) An approach for managing self-directed teams
• E) An approach for product design

---

Definitions:

Call To Action

A prompt on a website, advertisement, or other media use that encourages the audience to take some specific action, such as signing up, buying, or clicking to learn more.

AIDA Model

A marketing model that describes the stages a customer goes through in the process of purchasing a product, which include Attention, Interest, Desire, and Action.

Emotional Appeals

Persuasive techniques that attempt to influence an audience's feelings to sway their opinions or decisions.

Logical Appeals

Arguments or persuasions based on reasoning, facts, and evidence to convince an audience.