Which Forecasting Method Is Particularly Good for Determining Customer Preferences

question 43

Multiple Choice

Which forecasting method is particularly good for determining customer preferences?

• A) Market research
• B) Executive opinion
• C) Delphi method
• D) Naïve method
• E) Gamma method

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Definitions:

Adjusting Entries

Entries recorded in the journals at the conclusion of a fiscal period to distribute revenues and costs to the timeframe in which they genuinely took place.

Supplies Expense

The cost of supplies used during an accounting period, typically classified as an operating expense.

Accrued Salaries

Salaries that have been earned by employees but have not yet been paid by the company.

Net Income

The total earnings of a company after subtracting all expenses, including taxes and operational costs, from its total revenue.