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Personality does not affect behavior.
Order-Getters
Sales personnel whose main function is to establish and nurture relationships with new customers, often utilizing persuasive skills to secure orders.
Order-Takers
Sales personnel whose primary job is to take orders from buyers rather than actively selling or persuading.
Customer Advocacy
The act of supporting or recommending a company's products or services by its customers, often influenced by positive experiences.
Customer Service
All of the activities a firm engages in to satisfy the needs and wants of its customers.
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