Which of the Following Is an Example of Person Marketing

question 37

Multiple Choice

Which of the following is an example of person marketing?

• A) A firm creating awareness of the importance of using public transport.
• B) A country promoting its sightseeing spots and cuisines.
• C) A mall being inaugurated by a popular commercial actor.
• D) A firm promoting an inter-state soccer match.

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Definitions:

Attention

Information processing involving the ability to strategically choose among and sort out different stimuli in the environment.

Selective Encoding

The process of focusing attention on relevant information while ignoring irrelevant information during problem solving and decision making.

Ambient Storage

A method of storage that does not require any artificial temperature control, relying instead on the ambient conditions of the surroundings.

Recursive Automatization

The process through which a task or skill becomes automatic through repetition, reducing the cognitive load required for its execution.