Marketers Must Constantly Monitor Their Competitors' Products,prices,distribution,and Promotional Efforts Because

question 19

Multiple Choice

Marketers must constantly monitor their competitors' products,prices,distribution,and promotional efforts because:

• A)competitors may be violating truth-in-advertising laws.
• B)it can lower a firm's command over the market price.
• C)it will help prevent indirect competition.
• D)firms may need to adjust their marketing mix based on new competing products.

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Definitions:

Studying Hard

The diligent effort and concentration applied towards learning or understanding academic material.

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A skill or quality that an individual is born with, suggesting a natural predisposition rather than something learned.

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Procedure in which multiple electrodes are placed on the scalp to detect low-voltage electrical current produced by the firing of specific neurons in the brain.