​Lehmann Systems Provides a Space on Its Website for Users

question 153

Multiple Choice

​Lehmann Systems provides a space on its website for users to provide feedback on products and also to suggest new ideas and ideas for improvement.Customers can also subscribe to a newsletter sent by Lehmann Systems,which informs the customers about latest offers and sales.Lehmann systems is engaging in:

• A)social welfare marketing.
• B)interactive marketing.
• C)integrated marketing.
• D)search marketing.

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Definitions:

Actual Novation

The replacement of an existing obligation with a new one, extinguishing the original obligation and creating a new contract with different terms.

Buyout Price

The agreed amount for which an ownership interest in a business can be purchased outright.

Court Order

A formal instruction issued by a court that requires a person or entity to do or not do something.

Mining Partnerships

A specific type of partnership formed usually for the purpose of exploring for, developing, and operating mines and extracting minerals.