The Four Basic Determinants of a Market-Specific Segmentation Strategy Include

question 160

Multiple Choice

The four basic determinants of a market-specific segmentation strategy include company resources,competitors' strategies,stage in the product lifecycle,and:

• A)product demand.
• B)product homogeneity.
• C)environmental constraints.
• D)organizational efficiencies.

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Definitions:

Suspension Feeders

Organisms that feed by filtering suspended particles and small organisms from water.

Autotrophs

Organisms that can produce their own food from inorganic substances using light (photoautotrophs) or chemical energy (chemoautotrophs).

Nematocysts

Specialized cells in the tentacles of cnidarians (such as jellyfish) that eject a stinging thread to capture prey or provide defense against predators.

Cnidocytes

Stinging cells characteristic of cnidarians.