​Market Segmentation Has Interested You Ever Since Your First Marketing

question 60

Multiple Choice

​Market segmentation has interested you ever since your first marketing course, and you want to work for the type of organization that uses this technique. This means you should avoid pursuing a job with:

• A) ​Retail business organizations
• B) ​Wholesale business organizations
• C) ​Not-for-profit organizations
• D) ​Manufacturing business organizations
• E) ​You could pursue a job with any of the above, since all would use market segmentation.

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Definitions:

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