Bose Has Developed a New High Fidelity Line of Speakers

question 224

Multiple Choice

Bose has developed a new high fidelity line of speakers and is attempting to determine the amount of sales that could be generated by target customers in various segments in order to determine whether or not they should proceed with introduction of the new speakers.Which step of the marketing segmentation process best describes this activity?​

• A)​forecast market potential
• B)​forecast probably market share
• C)​select specific segments
• D)​develop a profile of each segment

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Definitions:

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Astragalus

A genus of plants in the legume family, some species of which are used in traditional medicine.

Morphology

Refers to the form and structure of organisms.

DNA Evidence

Biological evidence derived from DNA analysis, used in legal and forensic contexts to identify or exonerate suspects, as well as in biological research to understand genetic relationships and ancestries.