Match Each Item with the Correct Statement Below

question 218

Multiple Choice

Match each item with the correct statement below.
-_____ is the process of searching through customer databases to detect patterns that guide marketing decision making.

• A)big data
• B)exploratory research
• C)secondary data
• D)primary data
• E)sampling
• F)hypothesis
• G)simple random sample
• H)interpretative research
• I)focus group
• J)marketing decision support system
• K)key performance indicator
• L)predictive analytics
• M)metrics
• N)marketing research
• O)quota sample
• P)test marketing
• Q)cluster sample
• R)data mining
• S)convenience sample
• T)controlled experiment

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Definitions:

Metallic

Relating to or characteristic of metal, including properties such as shiny appearance, conductivity, and malleability.

Intermolecular

Pertaining to forces or interactions occurring between molecules, affecting their physical properties and behaviors.

Halite

A mineral commonly known as rock salt, composed primarily of sodium chloride (NaCl), and typically forms from evaporated seawater.

Chlorine

A chemical element with symbol Cl and atomic number 17, a yellow-green gas at room temperature, widely used in water purification, in disinfectants, and in the production of various chemicals.