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Explain How Interactive Television Helps Marketers Collect Data Required for Database

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Explain how interactive television helps marketers collect data required for database marketing.


Definitions:

IM Or Text Messaging

The activity of sending short messages, often known as texts, between cell phones or over the internet using instant messaging applications.

Teleconferences

Meetings held via telephone or video link, allowing participants to communicate from different locations.

Evidence In Lawsuits

Material or statements presented in court for the purpose of proving or disproving facts relevant to a case.

Marketing

The process of promoting, selling, and distributing a product or service, including market research and advertising.

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