Match Each Item with the Correct Statement Below

question 209

Multiple Choice

Match each item with the correct statement below.
-_____ are major capital investments in the B2B market.

• A)marketing mix
• B)specialty products
• C)product
• D)services
• E)convenience products
• F)impulse goods
• G)installations
• H)wholesalers
• I)business-to-business (B2B)
• J)supplies
• K)emergency goods
• L)shopping products
• M)component parts and materials
• N)staples
• O)product mix
• P)product line
• Q)line extension
• R)total quality management
• S)product lifecycle
• T)benchmarking

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Definitions:

Cash

Liquid currency and assets that can be readily converted to known amounts of cash.

Services

Economic activities offered by one party to another, often involving professional skill, advice, or the performance of tasks in exchange for compensation.

Future Amount

The value of a current asset or amount of money at a specified date in the future, based on expected growth or interest rates.