Match Each Item with the Correct Statement Below

question 86

Multiple Choice

Match each item with the correct statement below.
-The method of measuring quality by comparing performance against industry leaders is known as _____.

• A)marketing mix
• B)specialty products
• C)product
• D)services
• E)convenience products
• F)impulse goods
• G)installations
• H)wholesalers
• I)business-to-business (B2B)
• J)supplies
• K)emergency goods
• L)shopping products
• M)component parts and materials
• N)staples
• O)product mix
• P)product line
• Q)line extension
• R)total quality management
• S)product lifecycle
• T)benchmarking

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Definitions:

Joint Venture

A global market-entry strategy in which a foreign company and a local firm invest together to create a local business in order to share ownership, control, and profits of the new company.

Exporting

The process of selling goods or services produced in one country to a buyer in another country, typically seen as the initial step in entering international markets.

Trade Barriers

Restrictions imposed by governments on the free exchange of goods and services between countries, which can include tariffs, quotas, embargoes, and regulations.

Economic Infrastructure

The physical and organizational structures necessary for the operation of a society or enterprise, such as transportation, communication networks, and financial systems.