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More Than 90 Percent of Cereal Is Consumed at Breakfast

question 15

Multiple Choice

More than 90 percent of cereal is consumed at breakfast, but ads for Kellogg's Cracklin' Oat Bran say that it tastes like oatmeal cookies and makes "a great snack anytime." Kellogg's is implementing a strategy of _____ with this product.


Definitions:

Spelled Correctly

The accurate arrangement of letters to form a word according to standard orthography.

Slander

The defamation action appropriate to oral defamation.

Libel

The defamation action appropriate to printed or written defamations, or to those that have a physical form.

Broadcasts

The distribution of audio or video content to a dispersed audience via any electronic mass communications medium.

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