Match Each Item with the Correct Statement Below

question 5

Multiple Choice

Match each item with the correct statement below.
-A person who purchases new products as soon as they are available in the market is called a(n) _____.

• A)trade dress
• B)brand preference
• C)brand insistence
• D)generic product
• E)family brand
• F)brand equity
• G)product diversification
• H)trademark
• I)brand extension
• J)consumer innovator
• K)brand name
• L)private brand
• M)brand manager
• N)universal product code (UPC)
• O)cannibalization
• P)product liability
• Q)captive brand
• R)brand mark
• S)line extension
• T)label

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Definitions:

Body Fat

A component of the body that consists of stored fat and is essential for normal physiological and metabolic functions.

Correlation

An indicator that measures the degree to which multiple variables vary in unison.

Denseness

A measure of the compactness or crowding of objects within a given area or volume.

Slope

The measure of the steepness or inclination of a line, often describing the rate of change between two variables.