Match Each Item with the Correct Statement Below

question 96

Multiple Choice

Match each item with the correct statement below.
-The term _____ refers to the process of coordinating the flow of information,goods,and services among members of the marketing channel.

• A)distribution channel
• B)forward integration
• C)logistics
• D)dual distribution
• E)direct selling
• F)intensive distribution
• G)selective distribution
• H)exclusive distribution
• I)tying agreement
• J)backward integration
• K)administered marketing system
• L)corporate marketing system
• M)contractual marketing system
• N)private carriers
• O)materials handling system
• P)franchise
• Q)common carriers
• R)upstream management
• S)suboptimization
• T)downstream management