Sales of Kathleen's Baked Goods Have Begun to Increase Dramatically

question 64

Multiple Choice

Sales of Kathleen's baked goods have begun to increase dramatically.She is selling online,but many customers in her core region are asking about local outlets where they can make immediate purchases.Kathleen has no desire to open and operate a retail outlet herself,but she also does not want her product sold beside a generic cookie in a supermarket.What type of distribution will Kathleen investigate for her premium baked goods?​

• A)​intensive distribution
• B)​extensive distribution
• C)​direct distribution
• D)​selective distribution
• E)​exclusive distribution

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Definitions:

Extraversion

A personality trait characterized by outgoingness, high energy, and positive affectivity, indicating a person’s tendency to seek stimulation and enjoy the company of others.

Middle Manager

A managerial position that involves overseeing junior managers while being responsible to senior managers, typically involving the management of operational-level activities.

Introversion

A personality trait signified by a focus on internal feelings rather than external sources of stimulation.

Agreeableness

A characteristic showcasing friendliness, benevolence, and a willingness to work together.