Volume-Related Pricing Objective with the Goal of Controlling a Portion

question 87

Multiple Choice

Volume-related pricing objective with the goal of controlling a portion of the market for a firm's product is known as a ______ objective.

• A)prestige
• B)market-share
• C)target-return
• D)meeting competition

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Definitions:

Fair and Even

An equitable approach that aims for fairness and balance in decision-making or distribution.

Common Law Recourse

Legal remedies or actions available to individuals under the judicial system based on customs and judicial precedent, rather than on statutes.

Faulty or Dangerous Product

A product that fails to meet safety standards, posing potential risks to users or the environment.

Breach of a Condition

A violation of a stipulated essential term or requirement in a contract, potentially leading to the right to terminate the agreement and seek redress.