You Are Used to Working with the Usual Pricing Objectives

question 22

Multiple Choice

You are used to working with the usual pricing objectives for domestic health insurance organizations.Finding that work no longer challenging after ten years,you have moved to the marketing department of the international headquarters of a travelers' health insurer. ​
​Which new objective joins the traditional objectives for your new job to set prices in global marketing?

• A)​profitability of the premiums charged to customers
• B)​volume of customers who purchase travelers' health insurance
• C)​price stability worldwide for every traveler
• D)​meeting competition from other travelers' health insurers
• E)​prestige of offering the best coverage with the access to the best healthcare options

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Definitions:

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A legal document granting someone authority to act on another's behalf in specific matters or transactions only.

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A person authorized to act on behalf of another person or organization, typically in business or legal matters.

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Specific powers given by a principal to an agent for particular tasks or activities.

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Described or detailed in a clear and explicit manner, leaving no room for ambiguity.