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Step Outs Occur When a Company Refuses to Participate in Price

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Step outs occur when a company refuses to participate in price escalation between competitors.


Definitions:

Category Management

An approach to managing the assortment of merchandise in which a manager is assigned the responsibility for selecting all products that consumers in a market segment might view as substitutes for each other, with the objective of maximizing sales and profits in the category.

Merchandise Assortment

The range of products a retailer offers for sale, including the variety of product lines, categories, and individual items, to meet customer demands.

Product Management

The process of developing, bringing to market, and managing a product throughout its lifecycle, from concept to discontinuation.

Retail Inventory Category

A classification within retail management that organizes inventory into groups or divisions based on similarities, usually to improve inventory management and sales strategies.

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