Match the Following with the Questions Below

question 28

Essay

Match the following with the questions below:

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Definitions:

Influencers

Individuals who have the power to affect the purchasing decisions of others because of their authority, knowledge, position, or relationship with their audience.

Lifestream

A digital representation of one's life activities and interests, often compiled through social media posts, blogs, and online interactions.

Digital Identity

The online presence and personal information of an individual or organization across digital platforms and how they are perceived.

Social Footprint

A measure of the impact that a person or organization has on society through their social media presence and activities.