When Using the Total Cost Concept of Applying the Cost-Plus

question 20

Multiple Choice

When using the total cost concept of applying the cost-plus approach to product pricing, what is included in the markup?

• A) Total selling and administrative expenses plus desired profit
• B) Total fixed manufacturing costs, total fixed selling and administrative expenses, and desired profit
• C) Total costs plus desired profit
• D) Desired profit

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Definitions:

Oligopolistic Industry

A market structure characterized by a small number of firms that have the power to influence the price of their products or services.

Competitive Price Searchers

Businesses that operate in markets with many competitors and product differentiation, where they have to search for the optimal price to balance attracting customers and earning profits.

Barriers to Entry

Factors that prevent or hinder companies from entering a particular market, which can include high startup costs, strict regulations, and established competition.