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In the customer perspective, objectives and measures that drive the creation of customer value are
Communication Modes
Various channels or methods through which information can be conveyed, such as verbal, written, nonverbal, and digital.
User-generated Content
Content created and shared by consumers or users of a platform rather than by the platform owners or professional creators.
Search Engine Optimization
The process of optimizing a website or online content to increase its visibility and rank higher in search engine results pages (SERPs) for relevant queries.
Social Networking Environments
Online platforms where users can create profiles, share information, and interact with each other.
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