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Propose a study using direct observations and unobtrusive measures for measuring conspicuous consumption among college students. Identify several measures that you might use in this study. Discuss how using direct observation and unobtrusive measures has advantages and disadvantages relative to surveys for measuring conspicuous consumption.
Split In Consciousness
Refers to a division or dissociation of awareness, whereby an individual may simultaneously hold separate streams of conscious perception or thought.
Selective Attention
The process by which a person focuses on certain sensory inputs while ignoring others.
Inattentional Blindness
The psychological phenomenon where a person fails to see an unexpected object in their field of vision because their attention is focused on something else.
Organizational Development
A deliberate, systematic, and science-backed approach to improving the effectiveness, health, and overall well-being of organizations through planned interventions.
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