An Example of the Way in Which an Online Magazine

question 48

Multiple Choice

An example of the way in which an online magazine might be different from a print magazine is to _____.

• A) feature interactive 3-D models
• B) allow readers to click on an item on a digital page and be taken to an online store where they can purchase it
• C) feature video and audio
• D) use an innovative layout that is only possible online
• E) All of the options are correct.

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Definitions:

Let The Customer Talk

A sales tactic emphasizing listening to the customer to better understand their needs and tailor the sales approach accordingly.

Trial Close

A technique used in sales to gauge a prospect's readiness to buy, by asking opinion-seeking questions regarding the product or deal before the final close.

Product's Benefits

The advantages or positive outcomes a consumer can expect from using a product.

Self-preservation

The instinctual behavior to protect oneself from harm or danger, influencing personal and professional decisions.