Use the Following to Answer Questions

question 17

Multiple Choice

Use the following to answer questions:
Matching
Match the types of messages with their definitions.
-Public service announcement

• A)PR message to gain support for a special issue or cause
• B)PR resembling a TV news story
• C)Broadcast-style press release for nonprofit organization
• D)PR written in the style of a news report

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Definitions:

Freud

Sigmund Freud was an Austrian neurologist best known for founding psychoanalysis, a method for treating psychopathology through dialogue between a patient and a psychoanalyst.

Psychosexual Stages

Freud's theory of five developmental stages in childhood, each characterized by a different focus of libido (sexual drives).

Electra Complex

The Electra Complex is a psychoanalytic theory proposed by Carl Jung, suggesting that a young girl experiences subconscious romantic feelings towards her father and jealousy towards her mother.

Unconscious

A part of the mind that is not accessible to conscious thought, but which affects behaviors and emotions.