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How did Edward Bernays affect public relations?
Directive Leadership Style
A leadership approach where the leader provides clear instructions and expectations, and closely supervises the tasks and processes.
Social Leadership
The aspect of leadership focused on establishing directions, influencing others, and initiating changes within a social context.
Positive Reinforcement
The addition of a rewarding stimulus following a desired behavior, encouraging the likelihood of the behavior being repeated.
Leadership Strategies
approaches and techniques used by leaders to inspire, influence, and guide others towards achieving goals and fulfilling a mission.
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