What Are the Principal Advantages/disadvantages of Mail Surveys

question 13

Short Answer

What are the principal advantages/disadvantages of mail surveys?

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Definitions:

Compliance

The act of conforming, submitting, or adapting one's actions to another's wishes, rules, or regulations.

Referent Group

A group to which an individual or another group is compared, often for the purpose of evaluating and understanding one's own attitudes, values, and behaviors.

In-Group

A group in society with which an individual psychologically feels a sense of belonging.

Out-Group

A social group towards which a person feels a sense of competition or opposition.