Constructs in Content Analysis Must Be Operationalized with a ___________________

question 7

Multiple Choice

Constructs in content analysis must be operationalized with a ___________________, a set of instructions or rules on how to systematically observe and record content from text.

• A)manifest coding
• B)structured coding
• C)coding system
• D)structured observation

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Definitions:

Culture

A complex system encompassing the beliefs, practices, values, and social behaviors shared by a group of people or society.

Reflection Hypothesis

The theory that the mass media reflects the values of the general population, reinforcing and perpetuating existing viewpoints and societal norms.

Media Elites

Media elites are the individuals or groups that hold significant influence and power within the media industry, often shaping public opinion and discourse through their control over the distribution of information.

Traditional Values

refer to beliefs, moral codes, and cultural norms that have been passed down through generations, often serving as the foundation for societal norms and behaviors.