Using BI for Identifying Changes in the Purchasing Patterns of Customers

question 52

True/False

Using BI for identifying changes in the purchasing patterns of customers is a labour-intensive process.

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Definitions:

Diminishing Marginal Utility

The economic principle stating that as a person consumes more of a good, the additional satisfaction gained from each additional unit of that good decreases.

Risk-Averse

A condition where an individual prefers outcomes with known probabilities over outcomes with unknown probabilities, typically avoiding higher risk.

Total Utility

The cumulative satisfaction or pleasure derived by a consumer from consuming a given amount of goods or services.

Income Fall

A decrease in the amount of money received by an individual, household, or entity, typically referring to earnings over a certain period.