Marketers Know That ________ May Be the Only One of the Four

question 79

Multiple Choice

Marketers know that ________ may be the only one of the four Ps to offer an opportunity for competitive advantage.

• A)promotion
• B)product
• C)place
• D)price
• E)None of the above

---

Definitions:

Self-report Inventory

A type of psychological test in which a person fills out a survey or questionnaire with questions about themselves, used to assess mental health.

Freud

Sigmund Freud, an Austrian neurologist and the founder of psychoanalysis, known for his theories of the unconscious mind.

Psychoanalysis

A method of psychology and therapy developed by Sigmund Freud that emphasizes the exploration of unconscious conflicts and motivations.

Self-report Inventories

Psychological tests where individuals provide subjective information about themselves, often used to assess aspects like personality, emotional states, and interests.