Once an Organisation Has Developed Its Distribution Objectives,it Should Then

question 28

Multiple Choice

Once an organisation has developed its distribution objectives,it should then ________.

• A)evaluate the internal and external environments
• B)determine a distribution budget
• C)define its target market and its market segmentation strategy
• D)determine the desired level of distribution intensity
• E)vote on who will be the channel leader

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Definitions:

Drive

An internal state that motivates individuals towards certain actions or behaviors to satisfy needs or achieve goals.

Need

A requirement essential for an organism's survival or well-being, as well as a strong desire for something.

Want

A desire for something that is not necessarily needed but is desired for personal satisfaction or fulfillment.

Drive Theory

A psychological theory suggesting that motivation is driven by an organism's need to fulfill physiological needs in order to maintain homeostasis.