________Is a Pricing Tactic a Firm Uses When It Has

question 77

Multiple Choice

________is a pricing tactic a firm uses when it has two products that work only when used together.The firm sells one item at a very low price and then makes its profit on the second high-margin item.

• A)Price skimming
• B)Comparative pricing
• C)Captive pricing
• D)Price bundling
• E)Penetration pricing

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