The Person Who Has Responsibility for Executing the Purchase Decision

question 59

Multiple Choice

The person who has responsibility for executing the purchase decision is called the ________.

• A)user
• B)buyer
• C)gatekeeper
• D)decider
• E)influencer

---

Definitions:

Receive

Pertains to the act of taking something that is given, presented, or sent.

Freudian Psychoanalysis

A therapeutic method and theory of psychology developed by Sigmund Freud emphasizing unconscious motivations and conflicts as determinants of behavior.