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There Are Three Basic Types of Data Used in Marketing

question 21

True/False

There are three basic types of data used in marketing information systems.


Definitions:

Code-Based Approaches

Methods or strategies focused on the understanding and application of codes or rules, often used in programming and cryptography.

Information Processing

The way the human mind interprets, stores, and retrieves information; often compared to the operations of a computer.

Piagetian Approaches

Theories and methodologies derived from the work of Jean Piaget, focusing on cognitive development and stages in children.

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