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Barbara bases her shopping on the theory that shampoo is shampoo,bread is bread,etc.and brand name and product claims make no difference to her.How would a marketer explain Barbara's behaviour,what changes would they want her to make,and how might this be achieved?
Stereochemical Relationship
The relative spatial arrangement of atoms within molecules that dictates their chemical behavior and reactions, focusing on how these relationships affect molecular properties.
Fischer Notation
A method used to represent the three-dimensional structure of molecules using two-dimensional projections, particularly sugars.
Enantiomers
Molecules that are mirror images of each other but cannot be superimposed on each other, often exhibiting different properties in a chiral environment.
Diastereomers
Stereoisomers characterized by having distinct physical properties and not being mirror reflections of one another.
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