Use the Following to Answer Questions

question 16

Multiple Choice

Use the following to answer questions:
-(Figure: Seasonally Adjusted Unemployment Rate) Use Figure: Seasonally Adjusted Unemployment Rate.The distance between each labeled point on the horizontal axis is 1 year,and the distance between each labeled point on the vertical axis is 1 percentage point of unemployment.Unemployment was _____ between 1/2001 and 1/2003 and _____ between 1/2007 and 1/2008.

• A) increasing;decreasing
• B) increasing;increasing
• C) decreasing;increasing
• D) decreasing;decreasing

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Definitions:

Publicity

An aspect of public relations consisting of any message about your company communicated through the mass media that you do not pay for.

Mass Media

Various forms of communication channels, such as television, radio, newspapers, and the internet, that reach a large audience simultaneously.

Customer-oriented Pricing

A pricing strategy that considers the perceived value of the product or service to the customer rather than solely the cost of production.

Internal-oriented Pricing

Pricing strategy focusing on internal factors such as production costs and profit margins rather than market demand or competition prices.