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What is serendipity? Use an example to show how the phenomenon relates to the question of developing research ideas.
Business-Level Strategy
A plan that outlines how a company will compete in a particular market, including choices about product and service offerings.
Competitive Strategy
A plan of action designed to achieve a sustainable advantage over competitors, through understanding and responding to competitive forces.
Contingency Strategy
A plan prepared to address specific unforeseen events or situations that may impact the organization.
Marketing Strategy
A plan of action designed to promote and sell a product or service.
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