One Drawback of Personal Administration Methods Is That

question 26

Multiple Choice

One drawback of personal administration methods is that

• A) it is difficult to get personal data.
• B) there is a strong possibility of response sets.
• C) administrators must be trained.
• D) possible interviewer bias.

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Definitions:

Communications Gap

A discrepancy that arises when the message intended by the sender differs significantly from what is understood by the receiver.

Customer Expectations

Refers to the set of beliefs or standards that consumers have regarding products, services, or brand experiences.

Service Gaps Model

A framework identifying discrepancies between customer expectations and the actual services received.

Product Creation Process

Involves the steps and stages from conceiving a new product idea to the final launch and post-launch assessment in the market.