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Why is storytelling an important verbal communication skill?
Strategy Development
Strategy development involves formulating plans and policies to achieve major business goals and objectives, taking into consideration the resources available and the external environment.
Resource-Based View
A framework for understanding competitive advantage that emphasizes the strategic value of a firm's resources and capabilities.
Competitive Advantages
The attributes that allow an organization to outperform its competitors, including cost structure, product offerings, brand, and customer service.
Sustainable Competitive Advantage
A long-term, defendable position a company holds over competitors, often through unique resources, capabilities, or technologies.
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