Examlex
Studies have revealed diminished activity in the ________ of violent criminals.
Brand Names
Distinctive titles given to products or services by companies to differentiate them from competitors.
Intangibility
A characteristic of services that cannot be seen, touched, or measured before they are bought.
Off-Peak Pricing
Pricing strategy that offers lower prices during times of decreased demand to stimulate consumption.
Capacity Management
Integrating the service component of the marketing mix with efforts to influence consumer demand.
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