Which of the Following Examples Violates the Ethical Guidelines Concerning

question 63

Multiple Choice

Which of the following examples violates the ethical guidelines concerning deception?

• A)administering shocks without giving participants advanced warning and obtaining consent
• B)administering shocks even with advanced warning and informed consent
• C)informed consent that tells participant that they will receive shocks even though no shocks are administered
• D)all of the other options violate the ethical guidelines concerning deception

---

Definitions:

Marketing Action

Any strategy or activity undertaken by a company to promote its products or services and achieve its marketing objectives.

Competitors' Products

Goods or services offered by companies that compete within the same market segment.

Product Characteristics

Specific attributes or features that define a product, such as quality, functionality, and design, which can influence consumer purchase decisions.

Marketing Mix

The combination of factors that can be controlled by a company to influence consumers to purchase its products, traditionally identified as product, price, place, and promotion.