Examlex
FASB is concerned with the accurate portrayal of liquidity because users evaluate future cash flows in their decision making practices.
Freud
Sigmund Freud was an Austrian neurologist and the founder of psychoanalysis, a clinical method for treating psychopathology through dialogue.
Pleasure Principle
A psychoanalytic concept proposed by Freud that suggests individuals seek pleasure and avoid pain to satisfy biological and psychological needs.
Reality Principle
A mechanism functioning within the conscious and unconscious that weighs the costs and benefits of an action before deciding to act.
Ego
In the realm of psychoanalytic theory, this refers to the aspect of one's personality that balances the desires of the id, the moral guidelines of the superego, and the practicalities of the real world.
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