Conducting Survey Research, Why Would One Need to Make Sure

question 9

Multiple Choice

conducting survey research, why would one need to make sure the sample is "stratified"?

• A) Because random sampling is problematic
• B) To correspond properly to ethnographic research
• C) As a symbol of quantitative investigations
• D) To fairly represent the population of interest

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Definitions:

Emotional

Related to feelings or expressions of emotion, often indicating a person's mood or affective state.

Cognitive

Relating to mental processes such as awareness, perception, reasoning, and judgment.

Intellectual

Relating to the ability to think and understand ideas and information at a high level.

Behavioral

Pertaining to the ways in which behavior is learned, exhibited, and modified in response to the environment.