Which of the Following Is NOT an Example of a Transaction

question 375

Multiple Choice

Which of the following is NOT an example of a transaction cost?

• A) The enjoyment of owning the good.
• B) The opportunity cost of time spent looking for stores that sold the good desired.
• C) The cost of returning a defective product.
• D) Time spent bargaining over the price of a good.

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Definitions:

Primary Data

Information collected directly for a specific research purpose.

Response Rates

The percentage of people who respond to a specific call-to-action in a survey, marketing campaign, or research study.

Online Surveys

A method of collecting data or feedback from a target audience over the internet.

Personal Interview

A face-to-face conversation between a researcher and a respondent aimed at obtaining insights, opinions, or information.