An Example of Direct Marketing Is

question 173

Multiple Choice

An example of direct marketing is

• A) the use of coupons in newspapers.
• B) allowing the use of the product for 7 days before the consumer is billed for the product.
• C) charging customers who pay with cash a different price than those using credit cards.
• D) the use of personalized advertising by using mailing lists.

---

Definitions:

Opportunity Costs

The value of the best alternative forgone in making any decision.

Production Possibility Frontier

A curve depicting the maximum attainable combinations of two products that may be produced with available resources.

Opportunity Costs

The disclaim of potential advantage from other options when a particular choice is favored.

Exercising Regularly

The routine practice of engaging in physical activity to maintain or improve health and fitness.