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Fact Pattern
Fresh Fruits & Veggies,Inc. ,wants to make an initial public offering of securities.Fresh believes that it qualifies for an exemption under Regulation A from the full registration requirement of the federal Securities Act of 1933.
-Refer to Fact Pattern 29-1A.Fresh decides to sell its new securities via the Internet.This offering
Primacy Effect
The tendency to remember information at the beginning of a list better than information in the middle or end.
Horn Effect
A cognitive bias causing negative traits or experiences with an individual to influence overall perception of them disproportionally.
Recency Effect
is the cognitive phenomenon where the most recently presented items or experiences are more likely to be remembered than those presented earlier.
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