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The voltage-gated sodium channels of neurons are membrane proteins that play a fundamental role in the generation of action potentials.Blockage of their activity by toxins, such as tetrodoxin, causes paralysis.To determine which nucleotides confer resistance to tetrodoxin in puffer fish and other resistant animals, researchers can _______ the sodium channel genes of resistant and nonresistant animals.
Sensation
The initial process of detecting and responding to environmental stimuli through the sense organs.
Perception
The process of organizing, interpreting, and understanding sensory information.
Sensory Marketing
A marketing strategy that targets the senses of the consumer, aiming to create an emotional reaction and a stronger connection to the product or brand through sensory experiences.
Experiential Purchasing
The act of buying goods or services for the purpose of enjoying life experiences, rather than simply acquiring physical items.
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