Lori,who Currently Owns Stock in Four Companies,has Decided to Expand

question 19

Multiple Choice

Lori,who currently owns stock in four companies,has decided to expand her portfolio by purchasing stock in virtually every company that sells stock.In doing so,Lori will

• A)increase the risk of her portfolio.
• B)decrease some,but not all,of the risk of her portfolio.
• C)decrease all of the risk of her portfolio.
• D)leave the risk of her portfolio unchanged from its present level.

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Definitions:

Profitable

Having a financial gain or beneficial outcome, especially after all expenses have been deducted.

Market Segments

Distinct groups of consumers within a market who share similar needs, desires, and characteristics, allowing for targeted marketing strategies.

Behavioral Segmentation Variable

Criteria used in market segmentation based on patterns of consumer behavior, such as purchasing habits or brand interactions, to tailor marketing strategies.

Age

A measure of the length of time that a person has lived or a thing has existed, often used as a variable in demographics and market segmentation.