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Explain the elaboration likelihood model (ELM).
Delayed Effect
A situation where the impact or result of an action, event, or decision is not immediately apparent, but becomes evident later on.
Influence Attempt
An effort made by an individual to change the behavior or attitudes of one or more others.
National Cultural Values
The shared beliefs, practices, norms, and values that characterize a nation or society, influencing behaviors and attitudes.
Characteristics
Distinctive traits, qualities, or features that define a person, object, or phenomenon.
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